We worked on a series of online videos for Caffè Nero, to be shared on their website, careers pages and social media platforms. The aim of the ‘Careers Web Series’ was to create lots of bitesized glimpses/insights into working life at Caffè Nero.
The brief was to create a series of videos that both engaged and motivated existing employees, whilst also working as great marketing materials for ongoing recruitment campaigns, in easily digestible short-form video content.
web seriescareershospitality
Careers Web Series
Caffè Nero
Caffè Nero is a well known, Italian-influenced, coffeehouse brand, known across the globe and ranking as one of the top three largest operators of espresso shops in the United Kingdom.
Thanks for making me feel so at ease, for my first time on camera!
Team Manager in training, Caffè Nero
As not to intimidate, we put together a modest and unintrusive crew to visit a Caffè Nero store and interviewing staff members, to get an employee perspective of what it’s like to work at Caffè Nero and why their career opportunities available are such exciting prospects.
Speaking to colleagues and hearing first-hand experiences is a great way to capture genuine, relatable, honest content and it definitely did the trick for this series of career focussed videos.
The web series rose to the occasion and saw a big boost to applications! These snippets of relatable and engaging content twinned with an integrated, targeted multimedia campaign proved to be the perfect recipe for success!
Let's Talk
If you're looking to cut through the noise and stand out in today's crowded digital landscape, come and chat to us about pushing the boundaries of creative media and capturing your next captivating campaign!